Women's Movement
According to SKI Magazine, a handful of ski companies have “fi nally done it.” They have fi nally
created skis that have every bit as much performance and technology as men’s skis—only they
are designed specifi cally to work well for the typical woman, who is lighter, with a lower center of
gravity, than a typical man. These new skis are lighter and softer, yet still strong and stable. They are
easier to control and turn—without sacrifi cing power or edge grip. “We don’t design jockstraps, so
why should men design women’s skis?” jokes Alison Gannett, a HEAD ski designer.
Women’s boots have also been improved, designed to better conform
to their soles, heels, ankles and calves, while women’s bindings
and their placement on skis have been made more effective. All of
which means women are better equipped than ever to carve turns,
handle bumps, and stave off fatigue.
At Golf & Ski, we now carry 25 different women’s ski models, and
we have doubled our women’s selection of skis and boots over the
past four years.
We invite you to stop by and see these remarkable new women’s
skis and boots. Come learn how they can make it easier for
you to have more fun on the mountain this winter, and let us
custom fi t you to the best equipment for your needs.